Learn how to stand out
with our trade show training programs

C.O.N.N.E.C.T. for SUCCESS

E-books & Audio Books
Why not download your C.O.N.N.E.C.T for SUCCESS e-book or audio-book to your computer, PC, Mac, laptop, tablet, smartphone or any other kind of reading device.
You can purchase, download and start reading C.O.N.N.E.C.T. for SUCCESS within minutes, without leaving your chair. Special Templates bonuses will be included.
Videos
Watching these videos will guarantee that you increase your traffic, leads and sales from exhibiting at Trade shows. You will learn how to find a more profitable market for your products and services and how to present yourself with confidence and professionalism in order to attract more customers and suitable partners.
Workshops & Seminars
We offer a wide variety of training courses online as well as live training events. Our 1-Day Course in Trade Shows Management is one of our most popular courses. This is an intensive day hands-on course, packed with up to date information to teach you exactly what you need to know to expand your business to a successful level.
connect trade show training

C.O.N.N.E.C.T. for SUCCESS

LBC uses “C.O.N.N.E.C.T. for Success” in all of their training resources.

Communicate using The Ultimate I.D.E.A.S. Definer.

Organize using The Proven L.O.G.I.S.T.I.C.S. Planner.

Nurture using The Best G.U.E.S.T. Support.

Nominate using The Dynamic S.E.R.V.I.C.E.S. Delegator.

Empower using The Successful B.O.O.T.H. Optimiser.

Coordinate using The Brilliant T.E.A.M. Builder.

Think-Back using The Expert L.E.A.D.S. Converter.

Ebook / Audio Book.

Learning to capture more sales leads than you ever thought possible

Current price$11.99
Original Price$94.99

By the end of Trade Show:  C.O.N.N.E.C.T. for Success you will have learnt how to:

  • Select the right Trade Show based on your goals and extensive market research
  • Plan in advance of the trade show so you get the best results possible
  • Select and train a team that works productively before, during and after the show
  • Delegate specialized tasks
  • Plan and prepare marketing materials for the B2B Trade Shows
  • Empower the company’s trade show exhibit experience and results.
  • Calculate your ROIs in a trade show.
  • Follow-up effectively to increase post-show sales
Description

 

If have done Trade Shows which were not very successful in the past, if you are not doing Trade Shows but know that your competitors are or if you are totally undecided about Trade Shows, C.O.N.N.E.C.T for Success is for you.

A comprehensive guide to trade show marketing, for the business marketer who wants to integrate Trade Shows into the entire go-to-market strategy and deliver a demonstrable return on investment. Every year, all around the world, 50% of companies allocate over 20% of their marketing budget to organizing events and 63% of businesses that are overperforming in regard to their company goals will increase their live event budgets next year.

But what are they getting for their money and why are they doing Trade Shows? Because, at properly selected Trade Shows, 62% of attendees are decision makers for their businesses. Effective trade show management can be a company’s most important success generator with proper planning, strategy and execution.

It’s not enough just to attend! You have to be prepared to maximize every square foot of booth space, every moment your feet are on the floor, and every opportunity for exposure the trade show is giving you.

C.O.N.N.E.C.T. for Success can be your essential guidebook to that marketing success.

Video / Online Trade Show Training

Learning to capture more sales leads than you ever thought possible

C.O.N.N.E.C.T. for Success online trade show training program is packed full of practical, easy-to-use, how-to information to boost your exhibiting success.

It is designed for exhibitors who want to improve their trade show results, exhibitors who are new to exhibiting, and don’t know how and where to begin, but it is also designed for companies’ decisions makers who are undecided about the benefits of Trade shows. In each module you will learn through online video every strategy, tactic and technique to become a confident exhibitor that Trade Shows’ attendees want to buy from. You can watch the videos in the comfort of your own home or office right on your home computer at a time to suit you. In addition to the video teaching the tactics and techniques of the professional exhibitor you’ll also have access to extensive check-lists so that you can practice what you are learning. Our members become great exhibitors because each module builds upon the success of the previous one, so step-by-step you become a more confident, more certain, more charismatic exhibitor.

This powerful C.O.N.N.E.C.T. for Success program makes the learning process fun, easy but effective.

trade show training Monaco
  • How-to modules
    focusing on Before, During, After the show essentials

    New options to manage portfolio, gallery, blog and shop pages, customizable hovers, archive pages modification are introduced following customers requests.

  • End of modules
    extensive check-lists.

    New options to manage portfolio, gallery, blog and shop pages, customizable hovers, archive pages modification are introduced following customers requests.

  • Review modules
    to make sure the training is understood

    New options to manage portfolio, gallery, blog and shop pages, customizable hovers, archive pages modification are introduced following customers requests.

  • Complete transcripts
    of every module, to make sure you capture all the vital information

    New options to manage portfolio, gallery, blog and shop pages, customizable hovers, archive pages modification are introduced following customers requests.

Course Learning Objectives:

After this course learners will be able to understand and use C.O.N.N.E.C.T. for Success to lay a solid foundation to build an effective exhibit marketing plan.

 

  • Communicate their goals and ideas successfully.
  • Organise their logistics without missing out key elements.
  • Nurture their team so that they can deliver the best customer experience.
  • Nominate their best suppliers to provide an amazing service during the Trade Show.
  • Empower their booth to engage attendees.
  • Coordinate their team to achieve best ever results at a Trade show.
  • Think-back and convert a maximum of leads into long life customers.
trade show training

Workshops / Seminars

Learning to capture more sales leads than you ever thought possible

When you attend the 1-day Seminar you’ll discover and implement C.O.N.N.E.C.T. for Success into your Trade Show preparation, so you are able to wow any attendees with your message.

Over 1 incredible day you’ll be taught by Natalie Rusey how to prepare for your Trade Show piece by piece. Each time you learn a new content or strategy you will be guided into an exercise.

You will then deliver your newly created Trade Show Preparation Proposal to a LIVE audience of your fellow delegates. Each time you present you will be given detailed feedback, so you know what’s working and what needs a little tweak.

Here’s Everything You Will Learn:

 

 

  • The Ultimate I.D.E.A.S. Definer – You will discover how to select a Trade Show to deliver your specific message.
  • The Proven L.O.G.I.S.T.I.C.S. Planner – Broaden your ability to plan in advance for a no surprise Trade Show
  • The Best G.U.E.S.T.S. Support – Understand how to energise your team so that they look after your prospects wonderfully
  • The Dynamic S.E.R.V.I.C.E.S. Delegator – You are not a one-man band, let others do what they excel in.
  • The Successful B.O.O.T.H. Optimiser – Engage the crowd so that they want to stay on your exhibit.
  • The Brilliant T.E.A.M. Builder – Build the best sales team.
  • The Expert L.E.A.D.S. Converter – No point in doing a Trade Show if you don’t evaluate your results.

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Your Business Grow Fast.